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Hills to drink in and experience

Vineyards and hills stretching out as far as the eye can see, alternating with picturesque ravines, castles and old villages: this is the Roero, a historic region of Piedmont straddling the provinces of Cuneo, Asti and Torino.

A landscape like no other in the world, bringing everything together under one common denominator: wine..

So unique is it that it has been made part of UNESCO World Heritage, because the Roero does not mean a farming tradition aimed at producing outstanding wines alone.


Roero tells another


The history of this area is inextricably linked to the important role played in its past by the House of Roero.

This noble family was renowned as early as the XII century for its enterprise and liking for power, and its rule was such that the region took on its name.

A story that continues through to today, in an area marked by hills of woods and vineyards, and by twenty-four small towns and villages which continue to live side-by-side, just as they did under the Roero family centuries ago.

story altogether

The best way of appreciating the beauty of the Roero,
and of enjoying its colours,scents and flavours,
is to experience it in person.

#1 – Landscape

The hills of the Roero are marked out by vineyards, where the skilful hand of man has been able to craft the very best from the properties of the land.

What is truly breathtaking however, is the unmistakeable beauty of the scenery, forged by generations of farmers who have embroidered the land with an infinite variety of shapes and colours.


The hills are the real protagonists, forming essential landmarks for visitors, who are absorbed into the unique atmosphere this panorama treats them to.


Five good reasons
for visiting Roero


#2 – Wine

In these parts you have the sensation that wine is not simply an alcoholic beverage for special occasions. It is also a drink with a long history of accompanying many moments in our lives.

Because behind a glass of Roero Arneis, Nebbiolo or Barbera d’Alba lies a story made up of people and times, from one harvest to another.


Poderi Vaiot offers the opportunity to visit the winery and see the cellar with your own eyes, taste the various wines, and spend a few relaxing hours in the peace and quiet of the Roero countryside.

#3 – Cuisine

If the Langhe, Roero and Monferrato are among the most popular destinations around the world for food and wine tourism, the reason is not only to be found in the wines that have made this area celebrated.

Vitello tonnato (slices of cold veal with a tuna-mayo sauce), hand-chopped steak tartare, tajarin pasta with butter and sage and beef braised in Roero wine are just some of the traditional culinary delights the Roero has to offer.

Making this cuisine truly unique is the genuineness of the ingredients, a love for tradition and the quality of the raw materials.


#4 – Truffles

The truffle is a symbol of the Langhe, but it is also found in the Roero.

And the proof is right here in Montà d’Alba, near the Sanctuary where Poderi Vaiot farms some vineyards.

Beneath an octagonal chapel lies the bed of a dried-up stream which every autumn yields up tasty tubers: an example of how this land manages to bring together great food and wine.

The Alba White Truffle is not only the jewel of this land; it also takes centre stage in the local cuisine.


#5 – Excursions

Montà d’Alba’s Santuario dei Piloni – Sanctuary of the Shrines – offers a devotional path dating back to the 1700s, linking the churches of San Giacomo and Santo Sepolcro with stations built in 1775 along the Way of the Cross.

Today the chapels along the route house life-size plaster statues in memory of the Passion of Christ, and the Way of the Cross is part of the Montà Ecomuseum offering ideal opportunities for cultural and nature excursions.

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